Team OKR example

Increase revenue by securing 117.000€ new business

A starting point for clearer priorities and measurable progress. Make the targets your own.

Suggested timeframe: Set with your team1 objective · 3 key results
YOUR STARTING POINTTeam OKRs
OBJECTIVE

Increase revenue by securing 117.000€ new business

  1. KR 1

    Acquire and onboard 5 new big ticket clients

  2. KR 2

    Seal deals of at least 40.000€ in sales per month

  3. KR 3

    Develop and launch 2 new premium products or services to boost sales

Ideas to get you moving
  • Develop bespoke proposals for each target
  • Schedule and conduct persuasive pitches
  • Identify potential big ticket clients in the industry
  • Identify high-value prospects for pitching products or services
  • Follow up relentlessly on lucrative leads
  • Tailor marketing strategies to potential high-spenders
  • Design and prototype 2 new premium offerings
  • Conduct market research to identify potential premium products or services
  • Plan and execute launch marketing campaigns
Example targets. Adapt to your baseline before you start.

About this template

The OKR aims to increase revenue by securing 117,000€ new business. Securing the revenue largely hinges upon the achievement of three main outcomes. The first outcome involves acquiring and onboarding 5 new big-ticket clients. Several initiatives are aimed at realizing this, including developing bespoke proposals for each target, scheduling and conducting persuasive pitches, and identifying potential big-ticket clients in the industry.

Secondly, sealing deals of at least 40,000€ in sales per month is another critical outcome targeted by this OKR. To achieve this, the company plans to identify high-value prospects for pitching their products or services, follow up relentlessly on lucrative leads and tailor marketing strategies to potential high spenders.

The third outcome astutely points towards product innovation as a strategy for boosting sales. The company aims to develop and launch two new premium products or services. Initiatives for this will include designing and prototyping the new offerings, conducting market research to identify potential premium products or services, and planning and executing marketing campaigns for these new launches.

In conclusion, this OKR outlines a comprehensive plan aimed at boosting revenue. It does this by enhancing customer acquisition strategies, targeting high sales per month and introducing new premium products in the market.

Make it work for your team

01

Set your baseline. Check where you are today, then choose targets that stretch your team.

02

Agree on ownership. Give each key result a clear owner and a source of data.

03

Check in every week. Review the numbers, share confidence, and decide what needs attention.

Get this template as YAML

A machine-readable version of this example for a script or AI assistant.

---
title: Increase revenue by securing 117.000€ new business
objectives:
- title: Increase revenue by securing 117.000€ new business
  outcomes:
  - title: Acquire and onboard 5 new big ticket clients
    from: 0.0
    to: 100.0
    score_format: _number_%
    initiatives:
    - title: Develop bespoke proposals for each target
    - title: Schedule and conduct persuasive pitches
    - title: Identify potential big ticket clients in the industry
  - title: Seal deals of at least 40.000€ in sales per month
    from: 0.0
    to: 100.0
    score_format: _number_%
    initiatives:
    - title: Identify high-value prospects for pitching products or services
    - title: Follow up relentlessly on lucrative leads
    - title: Tailor marketing strategies to potential high-spenders
  - title: Develop and launch 2 new premium products or services to boost sales
    from: 0.0
    to: 100.0
    score_format: _number_%
    initiatives:
    - title: Design and prototype 2 new premium offerings
    - title: Conduct market research to identify potential premium products or services
    - title: Plan and execute launch marketing campaigns