OKR template to improve content conversion rates through A/B testing

Tability Templates · Published about 1 year ago

In order to increase the success of our content marketing strategy, it is necessary to improve our content conversion rates. One way we can achieve this is through A/B testing, where we test variations of our content to see which performs better with our target audience. By implementing this OKR, we aim to identify the best performing content and increase our conversion rates, resulting in higher engagement and revenue.
  • ObjectiveIncrease content conversion rates through A/B testing
  • Key ResultReduce bounce rate by 10% on tested content
  • Key ResultRun 10 A/B tests on website content
  • Key ResultAchieve a 15% increase in conversion rate
  • Key ResultImplement winning variations on all website content
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