OKR template to enhance understanding of competitors' keyword gaps and ranking

public-lib · Published 5 months ago

This OKR focuses on enhancing the understanding of competitors' keyword gaps and improving the company's ranking. The first objective is to implement SEO strategies to fill 80% of the identified keyword gaps in our content. This will be accomplished through the development of SEO optimized content for identified keywords, continuous monitoring and strategy adjustments based on SEO results, and identifying specific keyword gaps in existing content.

The second objective is to identify and categorize the top keywords of 20 main competitors by the end of the next quarter. This will be done by categorizing and documenting each competitor's keywords, using SEO tools to identify their top keywords, and conducting a competitive analysis for the 20 main competitors.

The third objective is to improve our ranking for the identified top 10 keywords of competitors by 15%. This will be achieved through the analysis of competitor's keywords, ad campaigns, and backlinks, implementing robust SEO strategies using these keywords, and regular monitoring and strategy adjustments based on results.

Overall, this OKR revolves around the efficient use of SEO strategies to identify and fill keyword gaps, understand competitors' keyword strategies and enhance our own ranking, providing a competitive edge in the market.
  • ObjectiveObjectiveEnhance understanding of competitors' keyword gaps and ranking
  • Key ResultKRImplement SEO strategies to fill 80% identified keyword gaps in our content
  • TaskDevelop SEO optimized content for identified keywords
  • TaskMonitor and adjust strategy based on SEO results
  • TaskIdentify specific keyword gaps in existing content
  • Key ResultKRIdentify and categorize 20 main competitors' top keywords by end of next quarter
  • TaskCategorize and document each competitor's keywords
  • TaskUse SEO tools to identify their top keywords
  • TaskConduct a competitive analysis for 20 main competitors
  • Key ResultKRIncrease our ranking for identified competitor's top 10 keywords by 15%
  • TaskAnalyze competitor's keywords, ad campaigns, and backlinks
  • TaskImplement robust SEO strategies using these keywords
  • TaskRegularly monitor and adjust strategies based on results
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

Related OKRs examples