Get Tability: OKRs that don't suck | Learn more →

5 OKR examples for Seo And Content Marketing Specialist

Turn your spreadsheets into OKR dashboards with Tability

Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.

What are Seo And Content Marketing Specialist OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.

We understand that setting OKRs can be challenging, so we have prepared a set of examples tailored for Seo And Content Marketing Specialist. Take a peek at the templates below to find inspiration and kickstart your goal-setting process.

If you want to learn more about the framework, you can read our OKR guide online.

The best tools for writing perfect Seo And Content Marketing Specialist OKRs

Here are 2 tools that can help you draft your OKRs in no time.

Tability AI: to generate OKRs based on a prompt

Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.

Watch the video below to see it in action 👇

Tability Feedback: to improve existing OKRs

You can use Tability's AI feedback to improve your OKRs if you already have existing goals.

AI feedback for OKRs in Tability

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

Seo And Content Marketing Specialist OKRs examples

You'll find below a list of Objectives and Key Results templates for Seo And Content Marketing Specialist. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.

Hope you'll find this helpful!

OKRs to increase website traffic by 30% through SEO and content marketing

  • ObjectiveBoost website traffic
  • KRAchieve 50% higher engagement on social media posts
  • KRImprove website ranking on targeted keywords
  • KRIncrease organic traffic by 20%
  • KRIncrease backlinks by 15%

OKRs to boost brand visibility through enhanced focus on major supplies

  • ObjectiveBoost brand visibility through enhanced focus on major supplies
  • KRCollaborate with 10 industry influencers for product promotion within their networks
  • TaskIdentify and list 10 relevant industry influencers
  • TaskDevelop personalized outreach strategies for each influencer
  • TaskLaunch and monitor influencer collaboration for product promotion
  • KREnhance website traffic by 30% via SEO optimization and content marketing focused on major supplies
  • TaskCreate engaging, high-quality content about major supplies
  • TaskImplement SEO optimization strategies on the website
  • TaskPromote content across all social media platforms
  • KRIncrease social media engagement by 40% highlighting our primary supplies
  • TaskCreate engaging posts focusing on our primary supplies
  • TaskPromote posts using targeted ads on social media platforms
  • TaskStart a contest encouraging user-generated content

OKRs to boost brand recognition and awareness in desired market

  • ObjectiveBoost brand recognition and awareness in desired market
  • KRImprove website visitor traffic by 30% through SEO efforts
  • TaskCreate high-quality, SEO-friendly content regularly
  • TaskConduct thorough keyword research for SEO optimization
  • TaskImprove website's loading speed and mobile compatibility
  • KRIncrease social media follower count by 20%
  • TaskConsistently produce engaging and shareable content
  • TaskBoost posts to reach a larger and targeted audience
  • TaskCollaborate with influencers relevant to your brand
  • KRSecure 3 publications in industry-relevant media outsets
  • TaskDevelop and pitch stories highlighting company achievements
  • TaskFollow up regularly until publication is secured
  • TaskIdentify relevant industry-specific media outlets and contact information

OKRs to elevate Website's Organic Traffic and Lead Generation for USA Market

  • ObjectiveElevate Website's Organic Traffic and Lead Generation for USA Market
  • KRIncrease conversion rate of organic visitors from USA by 25%
  • TaskImplement geo-targeted landing pages for USA organic visitors
  • TaskImprove website load times and mobile optimization
  • TaskUpgrade SEO strategy to target USA-specific keywords
  • KRIncrease organic keywords ranking in top 10 by 30%
  • TaskResearch and identify long-tail keywords related to your content
  • TaskRegularly produce high-quality, keyword-focused content
  • TaskOptimize title tags, meta descriptions, and headers
  • KRBoost website’s organic traffic by 40%
  • TaskOptimize website for fast, user-friendly mobile performance
  • TaskImplement robust SEO strategies with proper keywords for higher search rankings
  • TaskDevelop high-quality, original content to engage visitors

OKRs to increase YouTube metrics and conversion rates

  • ObjectiveIncrease YouTube metrics and conversion rates
  • KRDrive a 20% increase in CTA click-through rates from video descriptions
  • TaskAnalyze and adapt successful competitor strategies
  • TaskImprove video description clarity and relevance to content
  • TaskInclude more compelling and precise CTAs
  • KRImprove video view rates by 30% through optimized SEO strategies
  • TaskEnhance video titles and descriptions with relevant keywords
  • TaskImplement accurate and comprehensive video tags
  • TaskIncrease backlinks to videos via social media sharing
  • KRAchieve a 25% rise in total channel subscriptions by the end of the quarter
  • TaskMonitor and analyze subscription rate weekly
  • TaskImplement aggressive marketing and promotional strategies
  • TaskDevelop engaging content that appeals to target audience

Seo And Content Marketing Specialist OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

Save hours with automated OKR dashboards

AI feedback for OKRs in Tability

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:

Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.

How to get Tability dashboards:

That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.

More Seo And Content Marketing Specialist OKR templates

We have more templates to help you draft your team goals and OKRs.

Table of contents